Is the Toyota Crown a Luxury Car: What You Need to Know

By: Vernon Toyota   |   25 Mar 2025
toyota-crown

When you hear the name "Toyota Crown,” you might be wondering—does this sedan truly qualify as a luxury car? The truth is, there’s a lot of discord out there in regard to whether or not this semi-affordable sedan has earned its place in the luxury segment.

The Toyota Crown made its return to North America with a bold new design, premium features, and advanced technology, but does it have what it takes to compete with established luxury brands? At Vernon Toyota, we’re here to break down what makes the Toyota Crown a standout choice for drivers in the Okanagan looking for a premium driving experience.

Luxury Features Without the Premium Price

Luxury cars are known for their upscale interiors, cutting-edge technology, and smooth performance. The Toyota Crown checks all these boxes while maintaining Toyota’s reputation for reliability and value. With features like a plush interior, heated and ventilated seats, a panoramic sunroof, and high-end materials, the Crown certainly feels like a luxury sedan. Plus, with a standard hybrid powertrain, it offers impressive efficiency without sacrificing power.

How the Crown Compares to Traditional Luxury Sedans

When comparing the Crown to brands like Lexus, BMW, or Mercedes-Benz, it holds its own in terms of comfort and technology. The advanced 12.3-inch touchscreen, wireless Apple CarPlay and Android Auto, and a premium JBL audio system elevate the driving experience. The Crown’s available adaptive suspension and all-wheel drive also provide a smooth and confident ride—something you’d expect from a luxury sedan.

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Performance That Matches the Best

Under the hood, the Toyota Crown offers two hybrid powertrains, including the Hybrid MAX, which delivers an impressive 340 horsepower. This means you get both fuel efficiency and power—something that even some luxury brands struggle to balance. Whether you're navigating city streets or taking on Okanagan highways, the Crown offers a refined and responsive drive.

A Unique Blend of Style and Comfort

crown-interior

The Toyota Crown isn’t just another sedan—it’s a statement. With its elevated ride height, sleek fastback design, and bold front grille, it turns heads wherever it goes. Inside, you’ll find a spacious and quiet cabin, designed for long-distance comfort and everyday practicality. It’s luxury reimagined for drivers who want both sophistication and dependability.

Final Verdict: A Luxury Car on Its Own Terms

So, is the Toyota Crown a luxury car? While it may not wear a Lexus badge, it delivers an experience that rivals many high-end sedans. With a focus on advanced technology, refined comfort, and dynamic performance, it offers a luxury feel without the steep price tag. If you’re looking for a premium vehicle that stands out from the crowd, the Toyota Crown is well worth considering.

Explore the Toyota Crown at Vernon Toyota

Ready to experience the Toyota Crown for yourself? Visit Vernon Toyota to reserve your preferred model today! Discover why this sedan is redefining what it means to drive in style!

Reserve Your Toyota Crown

 

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